SS Technologies
Corporate brand development

thanks to Rick Denomme


Who

Plant engineers and project developers responsible for the design and.implementation of manufacturing automation systems.

What
SS Technologies, a division of Brock Solutions, required a new branding program to represent its turnkey services for process controls, automation systems and software. The program provided a new corporate slogan, logo and visual language based on chessboard icons..

Why
The new brand was required to differentiate SST from competitors who tended to operate as distributors closely allied to one fo the major controls manufacturers. SST took the position of an independent engineering firm providing strategic solutions based on objective analysis.

Excerpt:

"The Automation Engineers"